
Gloucestershire Fire and Rescue Service (GFRS) is urging holiday let and Airbnb hosts to review their fire safety arrangements as thousands of visitors prepare to travel to Cheltenham for this year’s Cheltenham Festival.
The four-day racing event, taking place from 10 to 13 March 2026, is expected to attract around 250,000 racegoers, many of whom stay in short-term accommodation across Cheltenham and the wider county. Fire officials say the increase in temporary lets during festival week means property owners must ensure they are meeting their legal responsibilities.
GFRS has issued guidance reminding hosts that renting out a property — even for a short stay — brings duties under fire safety legislation. The service says simple precautions can significantly reduce risk and help keep guests safe during one of the busiest periods of the year.
Property owners are advised to make sure escape routes are clear, accessible and clearly marked, and that smoke alarms are installed, tested and working properly. Guests should also be given straightforward instructions on what to do if a fire starts or an alarm sounds. Electrical appliances and wiring should be regularly checked, while combustible materials should be kept away from heaters, radiators and open flames.
Under the Building Safety Act 2022, fire risk assessments must also be written down and kept up to date.
Chief Fire Officer Mark Preece said many residents may not realise that letting their property temporarily places them under the Fire Safety Order.
“Many people open their homes to visitors during the Festival, and we want to make sure they understand what’s required to keep everyone safe,” he said. “As soon as a property is rented out, even for a short stay, it falls under the Fire Safety Order and the legal duties that come with it. Festival lets are not exempt.”
He added that clear escape routes, working alarms and simple safety information for guests are essential steps in preventing incidents during the busy period.
Councillor Paul Hodgkinson, cabinet member for the fire and rescue service at Gloucestershire County Council, said the aim was to help visitors enjoy their stay safely.
“Cheltenham Festival brings huge numbers of visitors to our county, and we want everyone to enjoy their stay safely,” he said. “Simple checks can make a big difference. Clear evacuation routes, working smoke alarms and safe electrical equipment are all vital.”
Holiday let owners can find further fire safety guidance and resources through Gloucestershire Fire and Rescue Service.